Services & Offerings
Board Advisor, Strategist, Talent Expert
Support to C-Suite, advise on retention and persistent growth strategies, ensure alignment to top-level company objectives, guidance with major initiatives, build alliances cross-functionally with Marketing, Sales and Product, and recruit and retain top talent.
Strategies
Customer Retention Strategies
Customer Operations: People, Process, Tech-stack
Customer Segmentation & Alignment
Scaled Team & CSM Ratios
Budgeting & Financial Planning
Partner & Channel Success Strategies
Community Strategies
Talent
Compensation Strategy for your Customer Success Organization
Roles & Responsibilities
Hiring Strategies
Talent Retention Strategies
Customer Success Career Pathing
Performance Review Process
Consultant, Fractional CCO, Scalable Processes
Clinical Expert in Customer Success with International Best Seller, The Customer Success Professional’s Handbook, to serve as your Chief Customer Officer “on-demand” bringing field proven best practice strategies that are repeatable and scalable, providing success assurance.
Operationalizing Customer Success
Defining & Designing Health Scores
Customer Lifecycles, Journey Maps, The Customer’s Journey
Identifying Customer Stages & Maturity Models
Identifying Moments of Truth
Persona Definitions & Multi-threaded relationships
Customer Executive Stakeholder Engagement
Success Plans, Value Tracking, EBRs/QBRs
Tech-Touch & Digital Communications Strategies
CSM Playbooks & Automation
Cross-Functional RACI
Team Handoffs (e.g. Sales to Onboarding)
Revenue, Growth, and Risk Management
Risk Management, Escalations, and Interventions
Churn & Cohort Analysis Methodology
Renewals: Proactive vs. Just-In-Time
Expansion: Driving with Sales and tracking CSQLs
Reference & Advocacy Management, working with Marketing (CSQAs)
Product Adoption Management
Product Experience: Improve the product
Strengthening the Impact of the Customer Community
Voice of the Customer (CAB, NPS, CSAT, etc.)
Coach, Expert Trainer
Practitioner, Operating Executive, and Expertise delivered to over 10,000 Customer Success professionals on basic and advanced tactics, and have coached dozens of incredible leaders
Leadership
Engaging with the Board of Directors
Executive Dashboards & Reports
Executive & Leadership Communications
Managing VPs, Directors, Managers, and CSMs
Managing Up - Influencing the C-Suite
KPIs & Metrics that Matter
GRR, NRR, Margins
TTV, LTV, CSQLs, CSQAs
Usage/Adoption Metrics (DAU/MAU)
Support-related KPIs
CSM Skills Training & Enablement
What and Why of Customer Success
CS Charter: Increase Retention, Drive Growth
Core Competencies
Knowledge Mastery
Problem Solving Ability
Relationship Building
Day in the Life of a CSM
Best Practice Playbooks & Interventions
Preparing for your engagements - do your homework
Art of Discovery: Listening and asking the right question
The FIRST Meeting
Challenging and Persuading the Customer
Being Sales without being “Salesy”
Any of These Sound Familiar?
Here are a few examples of the most common problems we help solve:
Customer Success performance is inconsistent or not having the needed impact on retention, renewals and expansion
The Customer Success Leader we hired didn’t work out or is underperforming
Inconsistent Cross-Functional Buy-in: Revenue will remain trapped in the client base if the entire company is unable to align on what drives value for the customer
Excessive or unpredictable customer churn
Too many stories of all-hands-on-deck heroic customer “saves”
Lack of deeply understanding root-cause(s) of customer churn
ALL customers are being treated with ‘white-glove’ service irrespective of their spend-levels
We don’t have visibility of customer health (who’s at risk, who’s ready to buy more).
We don’t have visibility of customer-related activity across all work streams
Too much individual or tribal knowledge
Staff onboarding takes way too long
Poor or inconsistent customer experience (not just post-sale)
Poorly executed internal handoffs
Inefficient process causing too much internal thrashing
Ineffectual VoC programs, lacking action or actionable feedback
CSM are not interacting effectively with customer executives and decision-makers
CSMs are 80% reactive (Support+) and 20% proactive
CSMs are not driving the customer to greater value
CSMs are not driving additional business
CSM Ratios have been linear to growth and we are unable to scale
CSM metrics are either too lagging or always seem to have justified misses
Not sure we have the right metrics in place for the CSM team
Disproportionate workloads across the team